Agency: john st.

Role: Freelance Copywriter

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The client was interested in doing something that “isn’t an ad”. We came up with the idea of an app that would play music. So, if you had to “go” while in a public bathroom, it would help mask the sounds. Women, in particular are known to avoid going when they need to, if other people are in neighbouring stalls. Thanks to John St. and AD Kara Wark.